Google Analytics Essay Example | Topics and Well Written Essays - 250 words

Google Analytics - Essay Example ce generators like how many times Yahoo, Google or Bing generated traffic to your web site, which key word used more often to brought a user to your website. Through traffic sources you will come to know which activity will be the best practice for attracting visitors towards your site. The results will help you to identify your preferred way to drive your target audience towards your site. It will guide you to exert more effort on either social networking website like Facebook, LinkDin etc, blogs, or through emails (direct traffic). You can set your goals which serves as conversions for your web site and funnels are the path which you want to take by user to achieve goals. You can calculate your goal conversion metrics by creating one or more goals. Goals and funnels can be set by setting the name of the goal, defining funnel (by specifying pages up to ten), and by setting the value of the goals. GA goals section offer reports about total conversion (daily or hourly), conversion rate (percentage of visits), reverse goal path (the navigational path to the selected goal and their conversions), goal value, goal abandoned funnels, and funnel visualization It helps a user to identify the importance of your site content by visitors trends. Which page attracted most of your traffic? by reading which content your visitor could not stay any more on your site? Specially click pattern spells out importance of hyperlinks pasted by you on your web page. Page click pattern could be help full for you to generate more traffic by increase more content related to key words or links with higher click